Tuesday, April 13, 2010

Staging to Sell – The key to a quick sale at a great price


Although it is currently a seller’s market in Oakville, Mississauga, Toronto and the greater GTA, you are still competing with other homes on the market.

You want your home to sell quickly and at a great price. The key is having your home professionally staged before you list. Most real estate agents will recommend staging to sell your home.

Pricing Your Home

While it’s ultimately your decision, your agent will help you set an asking price for your home. It is important to know that several factors affect the value of your property:



  • Supply and demand

  • Mortgage rates

  • Economic conditions

  • Time of year

  • Property tax rates and local services

  • Neighborhood characteristics

Real Estate agents review recent sales of comparable properties in your area and analyze square footage, features, finishes, and other details to help them arrive at a recommended asking price. While you might have a price in mind, remember that the local market ultimately dictates the value of your home.

Overpricing is more likely to scare prospective buyers away than to result in more money in your pocket. Appropriately priced homes sell quickly, reducing stress and helping you settle in at the new location sooner.

Showing Your Home

Many buyers have a hard time imagining what a vacant home will look like when it’s furnished. With today’s busy lifestyles, few buyers have the time or inclination to take on a “fixer-upper”. Your home should shine, inside and out. Your stager will offer suggestions on sprucing up your home. Don’t take this personally; view it as objective marketing advice.

A professional home stager can transform your home into a neutral space that potential buyers will love. Home stagers know how to best create the sense of flow, space and utility in a home. They help with furniture placement or even furniture rentals. Staging professionals can provide you with a list of improvements and changes you will need to get top dollar for your home, and can have most of the work done for you – if you prefer not to do it yourself. From interior to exterior, de-cluttering to repairs, stagers will help you make the necessary changes before your home hits the market.

Great Value
Even though it costs money to stage a home, most homeowners find it a very worthwhile investment. The returns on getting a higher price and a quicker sale are well worth the money and effort that goes into staging. Some real estate agents will even cover the cost of a home stager for their listing clients, since they know the home will be an easier sell at a higher price.

Many homeowners are so happy with the way their house looks when they list that they wish they had staged it much sooner. They often bring a stager back to work in their newly purchased home to get maximum enjoyment right from the beginning. If you are planning to list your home in the Oakville, Burlington, Mississauga or Greater Toronto Area, call Divine Homes at (905) 466-2503 for a professional home staging. Visit www.DivineHome.ca to read testimonials about homeowners who are sold on ‘ staging to sell ’.

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